We’ve all been there. It’s January 2nd (or in this case, January 14th!) and you’re staring blankly at your work calendar, trying to remember what you did before spending weeks off work and out of your routine. You’re pretty sure that after your days spent cooking, hanging out with family and celebrating the use of your pajamas 24 hours a day, your brain doesn’t remember how to adjust to the boring reality that is your job 8 hours a day, 5 days a week, 52 weeks a year. Lots of resolution and post-holiday articles will suggest changing things up in...

 As temperatures fall and we huddle up at home, we hope to avoid most of the nasty winter weather hovering outside our doors. However, even if we can keep these blisteringly cold temperatures from sneaking indoors, it’s hard to say the same for the dry, winter air that quickly dries out and cracks our skin – especially when life requires us to constantly soak dishes, shuffle wet laundry and wash our hands. Although there are many lotions and moisturizers that will keep your skin healthy and smooth, there are also several tricks and home remedies that you can easily take...

 At the first sign of wetness, we totally panic. And no matter whether we’re perspiring from heat, nervousness or activity, that perspiration can often lead to body odor. Covering up body odor was not always a societal norm. In fact, although forms of deodorants and antiperspirants were invented as early as the 1800s, neither were extraordinarily popular until the 1940s and the 1950s. In order to avoid becoming an “onerously odorous outcast”, men and women have resorted to aerosol antiperspirants, roll on deodorants, powders, and perfume to avoid the smell that lurks behind every sweating man or woman. However, over time,...

 PRESS RELEASEDecember 16th, 2013Evansville, IN – Real Purity (stage.realpurity.com) a body care and cosmetics company dedicated to providing natural, cruelty-free cosmetic and body care products, announced today the launch of its first natural, aluminum-free stick deodorants for men and women. The release of these deodorants follows decades of success for Real Purity’s roll on deodorant, hailed by its customers as the only natural deodorant that truly offers 24-hour protection for the chemically sensitive. The launch of Real Purity’s Natural Stick Deodorant could not be more timely for the body care industry. Recently, consumers of mainstream cosmetics and body care products...

 There are many items in our bathroom cabinets that we try to keep natural and organic. Lotions that soak into your skin. Mascara that you sweep over your eyelashes. Even deodorant, which has been under serious scrutiny after active ingredients, like aluminum compounds, have been linked to the development of estrogen and breast cancer. But how often do you consider the danger of not using an organic toothpaste? Based on overwhelming data from the Harvard School of Public Health, UNICEF (the United Nations International Children's Emergency Fund), The Environmental Protection Agency's Union of Scientists, and The National Academia's of Science,...

 Thanksgiving is a holiday for family, football and, of course, a little overindulgence.  This holiday features a spread of food that many of us look forward to every year – and there’s no reason you should sacrifice it. But if you’re going to reach for that second piece of pie, why not make sure it’s filled with the natural ingredients your body deserves, instead of the GMO foods at many Thanksgiving tables? Read below to check out some tips we’ve found that will make you extra thankful for the food on your table this year. Avoid toxic chemicals. According to...

 Our body requires many minerals to operate at peak performance. Calcium, potassium and iron are all minerals, for example, that are incredibly important to continued growth, immune function, reproduction, blood pressure regulation, and bone strength. Each of these minerals is particularly important for the growth and development of everyone, at any age. However, one of the most influential minerals that is often excluded from the conversation (especially for adults) is actually one of our favorites – the all-powerful, magical magnesium. Magnesium has been called one of life’s most important minerals. Involved in over 350 enzyme reactions and indirectly required for...

One of the primary challenges for maintaining healthy skin as the weather gets cooler is finding ways to keep it healthy, toned and protected – and the truth is, there are many ways to accomplish that. Dry or oily skin, breakouts and changes in your skin’s pH, for example, can all be managed through the use of supplements, making changes to your diet, being healthier in your lifestyle and even alleviating stress. One of the easiest ways to manage minor skin issues, however, is through the use of over-the-counter products – specifically, various creams and lotions. Although most creams are...

 October brings with it some of our favorite fall moments. Who didn’t spend a few minutes outside this last weekend, visiting a pumpkin patch, raking up leaves scattered all over the yard, or putting up last year’s Halloween decorations?Whatever you did this weekend, it’s likely to that you did it with friends, outdoors, and without a care in the world for the chill in the air. But as we start to unconsciously huddle closer together for warmth, we start to spread more germs than we might have in the summer – which means that immune systems start to suffer and...

We know that Halloween is all about over the top costume drama - but that doesn't mean you should sacrifice your skin! Take a look at four makeup ideas below to get a brilliant look that you can pull off with your natural makeup.  Snow White Snow White might be an iconic character, but that doesn't mean you can't pull off her look. Check out the tutorial to see step by step directions.Shop The Look: Disguise System (Light), Creme Blush (Pink), Eyeshadow (White Shimmer, Mocha Brown, Matte Cocoa), Lipstick (Clover Red), Mascara (Black) The Cat Always a staple costume for the last minute planner,...